16 October 2020
The Anti-Counterfeiting Group (ACG) combines the knowledge and expertise of its members through working groups to achieve specific goals. The Online Counterfeiting Working Group (OWG) is one of three active working groups and focuses on discussing online enforcement and the activities which affects the interests of ACG members.
In the last OWG meeting it was discussed that ACG members would benefit from a training course on how to deal with counterfeits online. The training was to be an expansion to the ACG Guide to Brand Protection that members can utilise on the ACG website.
‘Dealing with Counterfeits Online’ training for full ACG members reached 31 brands across all sectors who benefited from other ACG brand members sharing their expertise on how to best deal with counterfeit products being sold online.
Those who attended got to collaboratively join in a two-hour session that covered:
A huge thank you to those who took the time to participate, share their own knowledge and to the speakers for coming together to help deliver the training.
ACG represents more than 3,000 brands affected by this influx of fakes into the UK and delivers an international network of information, advice and contacts on all aspects of IP protection. Working with Government and law enforcement agencies since 1980, ACG is focused on providing an effective and sustained response to counterfeiting.
Membership with the ACG is the best way to work with government and enforcement bodies to protect your brand. Our Roadshows and training days help you reach out to police, trading standards and border force officers and tell them about your genuine products.